• Cover of the "Youth Business Guide to Success." Background photo is an illustrated hilly field of crops with a sun setting. The 4-H clover logo and MSU Extension wordmark logo line the bottom of the graphic.
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Youth Business Guide to Success – Make the Most of Your 4-H Market Animal Project

Youth Business Guide to Success – Make the Most of Your 4-H Market Animal Project

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Through this curriculum, youth will gain knowledge about marketing and advertising their products. Participants will also explore and practice production, management and distribution skills. In addition, it provides a venue to explore what it takes to be successful in business and view the world of animal science and agribusiness as a viable career option.
Intended for 12-19 year olds, this curriculum is very adaptable to 4-H and non-4-H audiences working with animals.
Fourteen lessons are provided from the following curriculum units: goal setting, record keeping, budgeting, communication (verbal and non-verbal) and marketing. The curriculum also includes a lesson for teens to teach youth under the age of 12. These lessons help to foster important life skills such as:
  • Responsibility
  • Goal setting
  • Planning and organizing
  • Record-keeping
  • Budgeting and financial management
  • Problem solving
  • Decision making
  • Marketable skills
  • Teamwork
  • Communication (written and verbal)
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